Rami Ranger
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Rami Ranger

Rami Ranger interview Earlier this year, I was commissioned…
Tesco farm names
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Super-marketing

Farm names such as Rosedene, Ashfield, and Birchwood sound quintessentially…
Confidence
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Confidence: How to fake it 'til you make it

Confidence is a state of mind, but many people talk themselves…
Statistics lie
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Statistics: How do you confuse me....let me count the ways

Facts are stubborn, but statistics are more pliable -Mark…
The art of failure - Michael Jordan quotes

The Art of Failure...recast as Success

I've failed over and over and over again in my life....and that…
The Black Box Theory in practise

The Black Box approach to business

Please note, this article isn't anything to do with a business…
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Competition Analysis: The Kodak Moment

"When nothing hurts, put a little stone in your shoe and start…

The best way to hang onto good staff?

Now I'm not a particular fan of tv's Dragon's Den, feeling it…

Election Polling Debacle. A Tory Twix or a Labour Kit Kat?

Weren’t those election poll predictions truly shocking? The…

Think like a Freak

"Freak : a person with something strikingly unusual about their…